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Manufactured Homes: The Market Facts
2002 Report

Charts for Opinions, Trends and Characteristics of
Manufactured Home Owners

Note that throughout these charts:

How MH is currently used
 

1990

1993

1996

1999
2002

Owner Occupied Primary Residence

81%

79%

80%

79%
80%

Rent Primary Residence From Owners

5%

6%

6%

7%
8%

Summer/Winter Home

8%

4%

4%

3%
3%

Weekend Getaways/ Vacations

~

5%

3%

4%
3%

Rent Out To Others

5%

5%

4%

3%
3%

Relative Lives In It

~

~

2%

2%
2%

Storage/Vacant/Extra Bedroom

1%

2%

1%

1%
1%

Total Percentage

100%

101%

100%

99%
100%

Number Responding

18,418

17,243

23,119

22,723
21,866

Residence type
 

1990

1993

1996

1999
2002
Live In Owned MH

82%

80%

82%

81%
81%
Live In Rented MH

5%

6%

6%

8%
8%
Live In Owned House
11%
12%
11%
10%
10%
Live In Rented House

0%

0%

0%

0%
0%
Apartment/Condominium/ Other

1%

1%

1%

1%
1%

Total Percentage

99%

99%

100%

100%
100%

Number Responding

18,327

17,065

22,770

22,578
21,729

When someone asks you what type of residence it is, what do you call it?
 
1999
2002

Mobile Home

63%
62%

Trailer

19%
17%

Manufactured Home

10%
12%

House

4%
4%

Modular Home

2%
3%

Travel Trailer

1%
0%

Other

1%
1%

Total Percentage

100%
99%

Number Responding

22,139
21,391

Satisfaction with MH living
 

1990

1993

1996

1999
2002

Very Satisfied

52%

51%

52%

52%
53%

Somewhat Satisfied

35%

37%

36%

36%
35%

Somewhat Dissatisfied

9%

9%

8%

8%
8%

Very Dissatisfied

4%

4%

3%

3%
3%

Total Percentage

100%

101%

99%

99%
99%

Number Responding

17,816

16,939

22,437

22,149
21,314
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How many MORE years planning to own current MH
 

1990

1993

1996

1999
2002

1 Year Or Less

9%

11%

11%

11%
10%

2-3 Years

13%

13%

11%

11%
9%

4-5 Years

11%

11%

11%

10%
10%
Over 5 Years
11%
16%
13%
14%
14%
Always
57%
49%
55%
53%
57%

Total Percentage

101%

100%

101%

99%
100%

Number Responding

17,049

15,997

21,005

20,302
19,596

Total years ever OWNED any MH
 
2002
Never Owned A MH
7%

Less Than 5 Years

17%

  5 -   9 Years

22%

10 - 19 Years

31%

20 Years Or More

23%

Total Percentage

100%

Number Responding

21,462

Median Years

10

Total years ever LIVED IN any MH
 
2002
Never Lived In A MH
5%

Less Than 5 Years

15%

  5 -   9 Years

22%

10 - 19 Years

33%

20 Years Or More

26%

Total Percentage

101%

Number Responding

21,599

Median Years

12

Moved MH from one location to another within the last three years
 

1990

1993

1996

1999
2002

Percentage

8%

7%

6%

6%
6%

Number Responding

18,195

17,203

23,061

22,530
21,704
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Activities household members regularly attend
 

1996

1999
2002

County Fairs

~

35%
34%
State Fairs
~
17%
17%
Fishing/Hunting Shows
~
12%
12%

Stock Car Races

10%

11%
12%

Rodeos

10%

10%
10%

Home Improvement Expos

9%

9%
10%
Garden Shows

6%

7%
9%

Truck/Monster Truck Shows

6%

8%
8%

Major League Baseball Games

6%
8%
8%
Horse Races/Shows
6%
6%
6%

Professional Football Games

5%

6%
4%

Wrestling Matches

3%

6%
4%

Bowling Tournaments

4%

4%
4%

Ice Hockey Games

3%

4%
3%
Golf Tournaments
~
3%
3%

None Of These Attended Regularly

~

43%
45%

Number Responding

22,694

22,310
21,470

Types of radio stations to which
household members regularly listen
 
1999
2002

Country

64%
63%

Oldies

46%
46%
Classic Rock
29%
31%

Light Rock

31%
29%

Easy Listening

27%
27%

Religious

19%
20%

Talk Radio

19%
19%

Hard Rock

15%
16%

Classical

13%
13%

Public Radio

11%
11%

Big Band

12%
11%
Jazz
8%
8%
Beautiful Music
8%
7%

Sports

8%
6%

Urban Contemporary

3%
4%

Album-Oriented Rock

2%
3%
Spanish
1%
1%

None Of These

4%
4%

Number Responding

22,611
21,730

Magazines regularly read by household members
 

1996

1999
2002

Reader’s Digest

43%

38%
33%

Family Circle

28%

28%
26%

Woman’s Day

20%

24%
23%

Parade (Newspaper Insert)

26%

23%
22%

Modern Maturity

25%

21%
20%
TV Guide
~
25%
19%

Good Housekeeping

21%

17%
17%

Ladies’ Home Journal

17%

14%
13%

People

11%

12%
12%

McCall’s

14%

16%
10%

Southern Living

8%

9%
9%
Time
~
8%
8%
Parenting
~
8%
8%
Cooking Light
~
5%
7%

Family Handyman

5%

6%
6%

Sports Illustrated

6%

7%
5%

Popular Mechanics

6%

6%
5%

Car And Driver

4%

3%
4%

Entertainment Weekly

4%

3%
4%

Mature Outlook

3%

4%
3%
Life
~
5%
2%

Sunset

~

2%
2%

Money

~

3%
2%

Fortune

~

1%
1%

None Of These Magazines

~

19%
24%

Number Responding

22,940

22,394
21,506

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